Sep 08 - Sep 11, 2026
In-Person
The media plan has never carried more weight or faced more pressure. Budgets are tighter. Channels are multiplying. AI is rewriting how plans are built and bought. And audiences don't sit still long enough to be reached in the same way twice.
How will planners stay disciplined without playing it safe? How do we activate against culture, commerce, and the customer journey without losing the thread? At our fall edition of the Planning & Buying Insider Summit, we'll tackle the questions that matter most to the practitioners responsible for where the media dollars flow.